︎ SHARP STARTUPS ︎ IDEAS WITH IMPACT ︎ STORIES THAT MOTIVATE ACTION
BRAND STRATEGY. BRAND STORYTELLING. BRAND ID. FROM SCRAPPY STARTUPS TO ESTABLISHED BRANDS LOOKING TO REIMAGINE.
CHALLENGE: Reposition and rebrand The Siesta Group, as the thought leader in central nervous system clinical trials.
THE MISSION: Reveal why clients seek out the Siesta Group—they are at the cutting edge of sleep science and are constantly raising the bar in CNS signal detection. From biosignal to biomarker: Siesta sets the benchmark
THE CREATIVE IDEA: FROM SIGNAL TO INSIGHT. Siesta is the leading pioneer in the measurement, analysis and interpretation of biosignals connected to the sleeping and waking brain, and physical activity.
THE MISSION: Reveal why clients seek out the Siesta Group—they are at the cutting edge of sleep science and are constantly raising the bar in CNS signal detection. From biosignal to biomarker: Siesta sets the benchmark
THE CREATIVE IDEA: FROM SIGNAL TO INSIGHT. Siesta is the leading pioneer in the measurement, analysis and interpretation of biosignals connected to the sleeping and waking brain, and physical activity.
