︎ SHARP STARTUPS ︎ IDEAS WITH IMPACT ︎ STORIES THAT MOTIVATE ACTION


BRAND STRATEGY. BRAND STORYTELLING. BRAND ID. FROM SCRAPPY STARTUPS TO ESTABLISHED BRANDS LOOKING TO REIMAGINE. 
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Initial concepts


Final Campaign


CLIENT: Sugartown—pitch work that won the Godiva account
STRATEGY: Leverage the brand's pillars of chocolate, luxury and fashion
CREATIVE TEAM: Fritz Westenberger ECD, John Malcolmson d&ad, Andy Hall, Lesley Coleman strategy/copy writing, for Sugartown
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